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We had a quick chat with Gianfranco Ceccolini, the founder of MOD devices, about his previous experiences at the Wallifornia MusicTech and general thoughts on music-tech. The company came away with our grand prize at the Pitch competition back in 2017, so we thought it would be interesting to follow up a few years later. We got a brief insight into the world of MOD devices through the concise answers given by Gianfranco Ceccolini. First, here is a bit about MOD devices.

The company broke through with their innovative range of digital effects interface the MOD Duo. The Mod Duo is a stereo/dual-channel device that can accept guitar/bass, line or mic signals, and which can host both effect and instrument plug-ins, including more esoteric creations such as loopers. With a vast amount of software plug-ins available today for music production and performance, you would usually need to go through a computer with a production software in order to set everything up. What MOD has done is eliminate the middleman in this process and allow you to directly add any effect to your live performance. The hardware is, in essence, a compact computer built into a die-cast aluminium stompbox enclosure.

Can you summarize what is MOD devices and what you do?

“We do audio processors for musicians, and our processors are customizable to a point with no equivalent in the industry yet. We essentially do the most versatile device in musical performance. Our devices are fully configurable by musicians. We try to combine the best of both the analog and digital world. “

What is your own vision of the world of music-tech?

“The way technology has evolved until now, the devices were m

ade in the laboratories of companies and all the intellectual property was in effect contained within these laboratories. It’s not like that anymore though, we have millions of scholars around the world creating amazing software. What we try to do with our devices is to provide a bridge between the developers and the musicians, and we provide a device that is able to take code from developers around the world and put this code to work in a proper way and a customizable way for the musician so they can use it for their performance.”

 

How did you first hear about the Wallifornia MusicTech ? 

“Our first business angel had contacts at Leansquare and recommended us for the event. So we took part in the acceleration program in 2017, we did very well, we won it! This resulted in a successful fundraising round where Leansquare and Wallimage were the main investors of that round.

And how was your overall experience?

For us this was super positive. We recently had a subsequent fundraising round were Leansquare also participated. So I would say from a funding perspective, the Wallifornia MusicTech was the seed of a very successful sequence of fundraising for us.”

Is there anything you could pinpoint as having given you the most value here?

“Our participation in the event was good for multiple reasons. The financial side of the event and the  acceleration was super nice but then after the event having the opportunity to meet the financiers and make the pitch was great as well. I don’t know, I wouldn’t be able to name just one thing from the event, everything was generally great during the Wallifornia MusicTech.”

Would you recommend going through the acceleration program at WMT and take part in the Pitch Competition?

“I definitely would recommend it, because pitching your company is not straight forward, it’s more complicated than it seems. I think that on the acceleration program you have that opportunity not only to understand how the pitch works and what needs to be in the pitch but you actually have mentors that are involved in funding companies. So getting this real-time feedback for us was very intense but very useful.” 

What advice would you give new music-tech startups just starting out in the field?

I think, when you say music-tech the word tech, kind of implies that it’s a technical thing. This made me realize that we focused too much on tech. If I were to start my endeavor again I would have marketing and business focuses from day 0, I think this is super important.

You can find out more about MOD devices right here

Great stuff from a great start-up! Though we have already confirmed the start-ups selected for our Acceleration program this year you can still sign up to the Pitch competition right here !

MOD Devices will also be participating in in the Wallifornia MusicTech Hackathon July 2-3.
Interested hackers can apply here!

We had a quick chat with Gianfranco Ceccolini, the founder of MOD devices, about his previous experiences at the Wallifornia MusicTech and general thoughts on music-tech. The company came away with our grand prize at the Pitch competition back in 2017, so we thought it would be interesting to follow up a few years later. We got a brief insight into the world of MOD devices through the concise answers given by Gianfranco Ceccolini. First, here is a bit about

CEO of MediaTech Ventures, Paul O’Brien (aka SEO’Brien) is an old dog from the Silicon Valley. Born and raised in the startup-culture and the digital era, Paul built his first website in the ‘90s and was featured in the book Online Marketing Heroes. Passionate by the Media industry and innovation, he now works in Venture Capital Economic Development and defines himself as “a fractional CMO who works with innovative companies to move venture capital”. Support of the Wallifornia Music Tech

It's time to announce the name of the startups which will participate to our acceleration program, in partnership with Universal Music Group. This year, we have the pleasure to welcome startups from all around the globe. We hope that all the satrups will enjoy and benefit from this week. Let's work, create, and innovate together.But before the presentation, we'd like to thank all the startups that have applied, and wish you all the best in the future.The selected startups are

After winning the 2018 Wallifornia MusicTech Hackathon, the Sonarsic team was invited to a one day incubator session at the Believe Digital offices in Paris as part of their prize. The Belgium-based team traveled to Paris in September 2018 and met with Believe Digital’s Brice Delourmel, Analytics Product Manager and Mathias Pelletier, Product Director.The Sonarsic trio presented their project to the Believe Digital analytics, product, and innovation team, who provided feedback and suggestions to help fine tune and expand on

We have launched our very first newsletter containing everything you need to know and all updates on the Wallifornia MusicTech 2019! We have some very exciting news in the form of the first wave of speakers to announce to you! Here they are:Yvan Boudillet: Yvan Boudillet is a Digital Entertainment Expert with over ten years experience in leading digital development and consumer strategy for EMI and Warner Music in France. As the Founder of the advisory agency TheLynk and the

Whether you are looking for funding, talent, customers, media exposure or mentoring, Wallifornia offers a unique opportunity to reach the global audience and engage with the MusicTech community. As a music-tech conference, we are looking at how we can put you in the best possible position in order to scale up your model. We do this by offering mentoring and acceleration sessions, as well as creating the best environment for networking with industry professionals.In addition to all this we

The 2nd of July will be a special day! During 24 hours, you’ll have a mission : imagine the future of music’s industry. Anyone that has a deep passion for programming and new technologies is welcome to take part in our Hackathon. Of course a passion for music paired with you passion for technology is exactly what we are looking for. We are looking to push the boundaries of MusicTech within a 24h period and need creative and passionate minds

Only open to investors, the "Investors summit" will take place on the 4th of July. This unique and private event is designed to discuss key points in the fast moving world of MusicTech. Through concrete panels, participants will hear about the challenges and opportunities and gain insights into how the MusicTech sector is rapidly changing, fostered by technology and enabled by creativity. Structural and attitude changes need to drive innovation in the music industry. Following these talks, investors will get

Wallifornia MusicTech truly encourages all the MusicTech’s startups to participate in the event! Whether you are looking for funding, talents, customers, media exposure or mentoring, Wallifornia offers a unique chance to reach a global audience and engage with the MusicTech community.You could participate to our :ACCELERATION PROGRAM - From June 26th to July 4th : "Get ready to pitch your project in front of Music Industry Professionals and VC’s" CONFERENCE - On July 3d : "Get inspired by the

Be part of the first MusicTech start-up program in Belgium !Organized by Leansquare, a VC fund based in Liège, this program aims to support the most promising international musictech start-ups.10 start-ups will be selected to be part of the program. Teams will be individually coached by experienced entrepreneurs and music industry experts in order to set up a financial dossier and potentially raise funds by presenting their projects in front of a panel of investors.The program will kick off with