Panel – Audience : Smart marketing
speaker_info
About The Speaker
Patrice Sguerzi
Patrice Sguerzi has spent more than 15 years in the media, mainly on the advertising side (L'Express, Microsoft advertising, France TV pub …) in marketing or sales management positions.
In April 2018, he left France Télévisions Publicité, to found SoundCast (ad tech audio) with Jean-Baptiste Quenum.
He has held the positions of Director of Communication in the Digital / Sponso Tv / Special Operations Voice is the new screen).
In April 2018, he left France Télévisions Publicité, to found SoundCast (ad tech audio) with Jean-Baptiste Quenum.
He has held the positions of Director of Communication in the Digital / Sponso Tv / Special Operations Voice is the new screen).
speaker_info
About The Speaker
Jeremy Vaughn
Jeremy is the Founder and CEO of Rimark, an audience relationship management company, on a mission to amplify culture through technology. He has 9 years experience in recorded and live music, 10 years experience in graphic design and is passionate about crypto, blockchain, and web3 technologies. Under Jeremy’s leadership, Rimark’s milestones include launching an MVP and a beta product, participating in the gBETA Music Tech and Wallifornia Music Tech accelerator programs and pitching at Music Tectonics in 2020. Jeremy has a masters in Global Entertainment and Music Business from Berklee College of Music.
speaker_info
About The Speaker
Luke Mendoza
Luke, having completed a research Masters in Experimental Economics back in 2014, went on to co-founded Beatchain with Ben Mendoza and Steve Jones in 2017. Since then, the company has evolved into a tech platform that can offer artist and label services, with a particular focus on understanding data, to anyone in the industry. Over the last two years the team at Beatchain has had the pleasure of working with our partners on marketing projects for the likes of; Dermot Kennedy, Biffy Clyro, Motley Crue, Cory Marks, Guapo Lennon and Mumu Fresh. Most recently Luke has been building Beatchain's DSCVRD platform, a new white glove service which includes everything from playlist pitching to helping to build major label quality teams around independent artists.
speaker_info
About The Speaker
Stef Pascual
Stef Pascual is Strategy Director at Deviate Digital, an agency founded by Sammy Andrews, named ‘a leading digital advisory agency for the entertainment industry’ by The Sunday Times. Clients include AWAL, AEG, Annie Lennox, The Hunna, Tom Grennan and the Music Managers Forum.
She also consults on digital and playlisting strategy as High Fives Digital, and runs the independent label Silent Cult, home to bands like Miss Vincent, Havelocke and Forlorn.
In the past, Stef has headed digital departments at Sony Red / The Orchard and Crown Talent, working on marketing and strategy for labels like Cooking Vinyl, Nettwerk, Thirty Tigers and Napalm, and campaigns for Skepta, Becky Hill, James Arthur, UNKLE and Alter Bridge. She’s also lectured on Digital Strategy at Berklee College of Music and the Academy of Contemporary Music.
She also consults on digital and playlisting strategy as High Fives Digital, and runs the independent label Silent Cult, home to bands like Miss Vincent, Havelocke and Forlorn.
In the past, Stef has headed digital departments at Sony Red / The Orchard and Crown Talent, working on marketing and strategy for labels like Cooking Vinyl, Nettwerk, Thirty Tigers and Napalm, and campaigns for Skepta, Becky Hill, James Arthur, UNKLE and Alter Bridge. She’s also lectured on Digital Strategy at Berklee College of Music and the Academy of Contemporary Music.