About The Speaker
Andreas Schoenrock is a sought-after audio branding expert. With an academic career extending from musicology, communication studies to acoustics engineering, Andreas today cherishes an in-depth and singular appreciation of the interplay between music, brands and end consumers. Over the past 20 years, Andreas has been active as a DJ, music producer, sound designer, especially since founding his own Berlin-based audio mastering studio in 2006. Andreas is currently finalising his PhD at Humboldt-Universität on the influence of Brands on popular music culture.