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Acceleration Program

Get Ready To Pitch Your Startup !

Acceleration Program

Organized by LeanSquare, a VC fund based in Liège, this program aims to support the most promising international MUSIC+TECH & ESPORT+TECH start-ups.

20 start-ups will be selected to be part of the program. Teams will be individually coached by experienced entrepreneurs and music & e-sport industry experts in order to set up a financial dossier and potentially raise funds by presenting their projects in front of a panel of investors.

The program will kick off with a series of workshops focused on entrepreneurship, innovation and communication. These workshops will cover topics including sales, negotiations, investors relations, growth hacking, digital strategy, communications and storytelling.

Be part of the best MUSIC+TECH & ESPORT+TECH start-up program in Belgium !


the 6-weeks of acceleration will consist of:

Individual mentorships with experts

On- stage presentations at the WALLIFORNIA start-up pitch competition

1-1 meetings with music & e-sport industry executives and VCs

Guidance developing financial proposals

Wallifornia Batch 2020

From Belgium / France

From Germany

From Germany

From Spain

From Denmark

From the UK

From Finland

From France

From the UK

From Sweden

From Norway

From France

From Switzerland

From Jamaica

From Estonia

From the USA

From Norway

From the UK

From the USA

From Belgium

From Belgium

From Germany

From Belgium

Proud member of

Universal Music Group Accelerator Engagement Network

Universal Music Group is participating in this acceleration program through its UMG Accelerator Engagement Network. Representatives from UMG will be on-hand during the program and UMG executives may be assigned as on-going mentors to start-ups within the program. UMG, the world leader in music-based entertainment, is partnered with generalist accelerator programs

throughout the world to assist in the evaluation, mentorship and development of innovative music start-ups. The UMG Accelerator Network is currently partnered with the APX by Axel Springer & Porsche (Berlin), NYC MediaLab (New York City), Sparklabs (Seoul and Taipei), LeanSquare (Belgium), Chinaccelerator (Shanghai), Paris&Co’s LINCC (Paris), Ryerson University’s Music Den (Toronto), the Melbourne Accelerator Program (Melbourne), U.C. Berkeley’s SkyDeck (Berkeley), MassChallenge Israel (Jerusalem), MassChallenge Mexico (Mexico City) and Baita (Campinas).


From May 28th to July 9th 2020


Deadline May 24th

Get inspired

2020 Mentors

CEO Leansquare

Co-founder at Wallifornia MusicTech / COO at LeanSquare

Venture Partner Leansquare

Investment Manager, Noshaq // LeanSquare

Professor | Author | Consultant in the Future of Sales

Co-Founder of eMenKa

Conference Speaker
Founder TheLynk

Managing Partner, Tag Strategic LLC - Deal Maker, Connector, Consultant, Consigliere, Board Member

Vice President New Digital Business Universal Music Group

Senior advisor, Ernst and Young

Senior Director of Business Process Improvement at UMG

Senior advisor, innovation and discovery, Teosto

Chief Innovation Officer, Recorded Music at Warner Music Group

Conference Speaker
CEO & Cofounder, The Rattle

co-founder and Managing Director at Music Ally

Movement Builder | Head of Community | ImpactTech Advocate | Author | Startup & Accelerator Coachs

Innovation Manager at Abbey Road

Managing Director, Eleven Advisory

Partner at SmashMouth Entertainment, Inc.

Media Entertainment & Technology Executive

Singer, Songwriter, Music Producer & Administrator at SABAM / Hackathon Manager at Wallifornia MusicTech

Corporate Innovation Manager at RTBF

CEO & Creative Director at Dogstudio

President at MUSTACH - Music Tech Association Chile. CEO at Fanear Labs

Head of Sandbox Hub at VRT

Speaker Coach I Communication Consultant

Entrepreneurship Fellow at Sirris

Pop musician /TED X Speaker/ Pitch Coach/ Award-winning Start up Founder

Professor at the University of Lausanne

Singer, songwriter, publisher and phonographic producer

Founder & Global CEO at Sound Diplomacy

Principal @ Mangrove Capital Partners

Architect, Musician, Producer and Policy Maker

Ph.D. MBA, Assistant Professor and researcher in Innovation & Entrepreneurship at HEC Liège

Leading expert in the digital sector, frequent speaker, author and entrepreneur.

Managing Director at Fimalac Entertainment Ressources

Partner at Reed Smith LLP

General Manager, NSI (Cegeka Group)

Co-founder and CEO, Music Ally

Co-Founder at Landmrk

Director of International Development at Sacem


Previous mentors

CEO Leansquare

CEO Musimap

Co-founder at Wallifornia MusicTech / COO at LeanSquare

Co-Founder MusicTechFest



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